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By studying strategies of others with mad traffic, you start to get the sense for what users are responding to and how usability changes over time. Seed keywords are the foundation of your keyword research. They define your niche and help you identify your competitors. High Flesch-Kincaid readability score (readability) - If your content needs a Literature major to be deciphered, then you're probably not going to get a lot of links. Why? Because if they don't understand it, they have no reason to link to it. The technical side of SEO can offer some fantastic advantages and prevent any negatives from dragging you down the search engine results pages.

Wait. Are meta tags really that simple?

Similar strategies apply to other forms of non-text content as well, such as videos, audio, search boxes, and Flash or Java plug-ins. If you are dabbling in Get your arithmetic correct - the primary resources are all available here. Its as easy as KS2 Maths or something like that... SEO for your small business chances are you’ve probably heard the term “long tail” at this point. It basically means bundling all of the searches that no one is ranking in. SEO is the process that brings traffic to a website, but if you can’t convert that traffic into a sale, email subscriber, etc., there is no point in having it in the first place. Most users want fast answers, and they only look beyond the first page when they don’t find good results right away.

Understanding long tail search

Instead of writing stellar content, we are going to steal links (that’s what it’s called) from our competition. The goal shouldn’t be to generate links, it should be to generate buzz or discussion; to share knowledge or data or other insights that we know our audiences (and prospecive customers) will find valauble. Many SEO campaigns start with keywords – knowing what the audience within your niche is searching for is a powerful advantage. During this we’re going to use tools to research the real words people type in search engines. Speaking the language of your audience, and not technical jargon, is how you’ll reach them – just as in the offline world. Google and Bing have moved far beyond algorithms that positively reward a keyword appearing multiple times in the URL string. Don’t hurt your chances of earning a click (which CAN impact your rankings) by overdoing keyword matching/repetition in your URLs.

You have a huge opportunity to optimize your URLs on every post you publish

Google, now more than ever, don't just want more content, they want content that they feel is quality. Despite countless claims over the years that have proclaimed the death of link building it is still very much alive and kicking. Not only is it still alive but it remains one of the most important ranking factors and is in the top two factors in Google’s ranking algorithm. Over the years there have been many dubious link building practices such as link farming, buying links, comment linking on blogs and many other low effort practices. It is always fresh and up-to-date. Gaz Hall, from SEO Hull, had the following to say: " Faked and manipulated website content (even backlinks) can actually harm a website’s SEO. For this reason, creating newsworthy content that inspires viral sharing and natural linking is the best way to ensure valuable SEO-rich backlinks. Paying people to link to your site won’t pay off in the long run, and could seriously damage your search rankings."

Go long-tail and forget cloaking

The deluge of content that has appeared on the web over the past few years has reached almost terminal velocity. Create Have you ever dreamed about osoo for this? a list of the top 10 keywords for which you want to achieve rankings. Do a search once a month on Google and see where you stand in the rankings. Keep a record of the ranking and you will be able to see the progress of your SEO efforts. Note jumps by more than five places in the ranking, because these changes are not usually due just to normal changes and search engine updates. And after coming a long way an SEO is called integrated digital marketing by some marketing experts. People like to seem smart and cool in front of others. Try to create content that makes people feel this way. Make them feel they’re ‘insiders’.