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Similar to www and non-www URLs, search engines consider URLs that render both with a trailing slash and without, to be different URLs. There are many search engines and although most follow a similar logic, there are others which rank different aspects of a website to those which follow the regular mathematical logic. The freelance world might disagree with me but frankly I do not think there is not an SEO in the world who can lay claim to having the expertise and experience to deliver, hands-on, every single facet of what makes up contemporary SEO. The basic thing you need to remember when doing SEO is that you want to get as many links from as many high quality websites as possible. This can be a difficult thing since getting your links approved can take a lot of time.

Bucket brigades based on keywords

Identify the keywords related to your niche and select the competitive ones you want to rank for. The tactic of improving your Get your arithmetic correct - the primary resources are all available here. Its as easy as KS2 Maths or something like that... pages to earn more traffic through being more relevant to search queries, on-page SEO is something everyone can do. Our goal is to craft a page that helps the searcher achieve their goal, answering the intent of their search. Your efforts should focus on being as relevant and helpful as possible. Functionally, growth hacking means exploiting search engine weakness — not human weakness — but philosophically it means identifying advancement and revenue opportunities quickly. Many marketers talk about the specifics of algorithms, content updates, spider-bots etc, but there’s no need for many business owners to worry too much about this. All you need to do to focus is assume that search engines want to get the most relevant articles, posts and products in front of an audience.

Establish your position regarding canonical URLs

Look at who is on top, then run reports on what they’re linking to and who is linking to them. Write interesting and creative content that you know people will share with others. That way, your site gets shown to the people most likely to benefit from it. We’ve all been frustrated by sites that load slowly, or won’t load at all, on slower data connections. Sites that load quickly help build positive digital engagement with your business, and there’s some evidence to suggest that both load time and engagement with your content improve your rankings.

Pay attention to stickiness

Keyword research can be time-consuming, but rewarding when done properly. Make sure that you never stray into black-hat SEO strategies, however, as Google will heavily penalise your site. You should try to get the main idea of the paragraph through in the first sentence and spend the rest of the paragraph simply expanding, discussing or refuting the original statement. According to Gaz Hall, a UK SEO Consultant from SEO York: "The world of SEO as we once knew it has changed and will continue to change as technology evolves and new trends develop."

Tactics around javascript

Meta descriptions are technically HTML attributes that offer concise explanations of what a webpage is about. They can be used on search engine result pages to show a preview for a webpage. They are far less of a direct ranking signal as they once were (almost not at all these days) BUT they remain important because – when Google chose to use the suggested meta description – they are the effective ‘sales pitch’ to users to click on your webpage. SEO Take a butchers at Beverley Guide, for instance. is marketing. It’s important that it be presented and treated as such, no matter how important a technical foundation is to the discipline. Webpages that are light on words but heavy on embedded images or ads will see a drop in their rankings, too. Rather, it is recommended to use the anchor texts for controlling Link Juice and to make it easier for search engines to assign topics within a website.